Job Title: Remote Social Media Marketing Manager Needed at HouseAfrica

We’re looking for an energetic and accomplished Content Writer/Social Media Manager to join our team.

Responsibilities

• Write news articles, features, product reviews and guides for our products.
• Be an integral part of our content stream and produce smart, attention-grabbing product/industry-focused news, features and reviews.
• Write captivating headlines and teasers to ensure a high level of content engagement across our site and key social media platforms.
• Review and refresh site content on an ongoing basis to ensure it is always relevant and optimized for the needs of our users.
• Ensure all published content meets our standards for accuracy, grammar, tone and quality.
• Collaborate on projects with in-house specialists in data, marketing, SEO, and PR.
• Keep abreast of developments in digital media, content marketing and social media content.
• Stay up-to-date on emerging trends in digital media and use search/keyword tools to always improve content.
• Developing and managing the brand’s social media identity
• Managing a social media content calendar
• Creating written and visual content across several social media platforms
• Increasing social media engagement across platforms
• Building and moderating social media communities by responding to comments and keeping members engaged
• Monitoring key performance indicators (KPIs)—like link clicks, likes, and other metrics—of social media marketing campaigns
• Monitoring and analyzing trends and competitor performance
• Collaborating with agencies and influencers to improve brand awareness

Our ideal Content Writer/Social Media Manager will have:

• An eye for both newsworthy angles and commercially targeted content.
• A knack for writing short and succinct copy that keeps the reader engaged.
• A strong understanding of how online content performs in search engines and how to apply analytics to write for audience needs.
• Understanding of/proven expertise in social media marketing and social media platforms
• Strategic thinking for developing effective marketing campaigns
• Strong writing skills
• Ability to study and interpret marketing analytics
• Great organizational skills; ability to monitor multiple social media platforms concurrently
• Excellent communication skills for reporting results
• Adept at community building and keeping calm under high-pressure online interactions
• Tech-savvy for creating visuals if necessary, and collaborating with other creatives

Education and Experience:

• A BS/BA degree from an accredited college/university is preferred.
• A minimum of 3-5 years of content writing and social media management, and a track record working with a startup.

Key Benefits:

• Health Care benefits
• Flexible work time
• Self Development Perks
• Work Remotely
• Monthly Internet Subscription

About HouseAfrica

We are leveraging map capabilities to build a digital land and property registry for real estate developers and governments to digitize payments & allocation processes and increase trust.